IntermédiaireProductivity

Prompt Decision Framework - Six Thinking Hats

Analysez un problème complexe avec la méthode des 6 chapeaux d'Edward de Bono : faits, émotions, risques, bénéfices, créativité, synthèse. Explorez tous les angles d'une décision stratégique avant de trancher, idéal pour les comités de direction.

Variables à personnaliser

{{MA_DECISION_BUSINESS}}Ma décision business

Aperçu en direct

Évalue {{MA_DECISION_BUSINESS}} avec la méthode des Six Chapeaux de la Pensée :

🎩 CHAPEAU BLANC (Faits) : Quelles données et informations avons-nous ? Que manque-t-il ?
🎩 CHAPEAU JAUNE (Bénéfices) : Quels sont les points positifs ? Pourquoi ça pourrait marcher ?
🎩 CHAPEAU NOIR (Précautions) : Qu'est-ce qui pourrait mal tourner ? Quels sont les risques ?
🎩 CHAPEAU ROUGE (Émotions) : Que te dit ton instinct ? Réactions émotionnelles ?
🎩 CHAPEAU VERT (Créativité) : Quelles alternatives existent ? Qu'est-ce qui est innovant ?
🎩 CHAPEAU BLEU (Processus) : Quelle est la meilleure voie à suivre ? Synthèse ?

Fournis une analyse pour chaque perspective, puis synthétise en une recommandation finale.

Code API

from openai import OpenAI

client = OpenAI()

response = client.chat.completions.create(
    model="gpt-4o",
    messages=[
        {"role": "user", "content": "Évalue {{MA_DECISION_BUSINESS}} avec la méthode des Six Chapeaux de la Pensée :\n\n🎩 CHAPEAU BLANC (Faits) : Quelles données et informations avons-nous ? Que manque-t-il ?\n🎩 CHAPEAU JAUNE (Bénéfices) : Quels sont les points positifs ? Pourquoi ça pourrait marcher ?\n🎩 CHAPEAU NOIR (Précautions) : Qu'est-ce qui pourrait mal tourner ? Quels sont les risques ?\n🎩 CHAPEAU ROUGE (Émotions) : Que te dit ton instinct ? Réactions émotionnelles ?\n🎩 CHAPEAU VERT (Créativité) : Quelles alternatives existent ? Qu'est-ce qui est innovant ?\n🎩 CHAPEAU BLEU (Processus) : Quelle est la meilleure voie à suivre ? Synthèse ?\n\nFournis une analyse pour chaque perspective, puis synthétise en une recommandation finale."}
    ],
    temperature=0.5,
    max_tokens=2048,
)

print(response.choices[0].message.content)

Conseils d'utilisation

Utilisez ce framework pour les décisions complexes où l'équipe est divisée - chaque membre porte un "chapeau" différent en réunion pour structurer le débat
Le RED HAT (émotions) est souvent négligé en business mais critique - si votre gut dit "non" malgré des données positives, explorez pourquoi
Terminez toujours par le BLUE HAT qui synthétise - c'est votre "executive summary" pour présenter la décision au board ou à l'équipe

Exemple de résultat

**SIX THINKING HATS ANALYSIS: Pivoting from B2C to B2B SaaS Model**

---

🎩 **WHITE HAT (Facts &amp; Data)**

**What we know:**
- Current B2C model: 12,000 users, 8% paid conversion ($9.99/month), $11.5k MRR
- User research: 32% of power users are using our tool for their business, not personal use
- B2B comparable: Competitors charge $99-299/month per company, average 15 seats = $1,485-4,485/month per customer
- Churn: B2C churn is 12%/month; competitor B2B churn is 3-5%/month
- CAC: Current B2C CAC is $45 (paid ads); estimated B2B CAC would be $800-1,200 (outbound sales)

**What we're missing:**
- Will existing B2C users convert to B2B pricing? (Risk of losing 68% who use personally)
- Development effort to build team features, admin dashboards, SSO, integrations
- Sales team cost: Need 1-2 AEs at $120k each + commission

---

🎩 **YELLOW HAT (Benefits &amp; Opportunities)**

**Why this could work:**
- **10x revenue per customer**: B2B customers pay $99-299/month (10-30x vs $9.99 B2C)
- **Lower churn = predictable revenue**: B2B annual contracts vs monthly B2C subscriptions
- **Easier to scale**: 100 B2B customers = $150k MRR vs needing 15,000 B2C users for same revenue
- **Validating signal**: 32% already using for business = product-market fit exists for B2B
- **VC-friendly**: B2B SaaS is more attractive for fundraising than consumer subscription
- **Expansion revenue**: Can upsell features, seats, integrations (B2C has limited upsell)

---

🎩 **BLACK HAT (Risks &amp; Cautions)**

**What could go wrong:**
- **Alienate existing B2C base**: 68% of users are personal users who won't pay $99/month. Could lose $7.8k of $11.5k MRR (68% of revenue)
- **Development distraction**: Building enterprise features (SSO, admin controls, integrations) could take 6-9 months, slowing core product iteration
- **Longer sales cycles**: B2C converts in 1-2 weeks; B2B can take 3-6 months from demo to close
- **Need sales expertise**: Founders have no B2B sales experience. Hiring VP of Sales at $180k is expensive and risky
- **Competitor head start**: B2B competitors have 2-3 year lead, established brand, enterprise features we lack
- **Cash burn**: Higher CAC ($1k vs $45) means need more capital to scale. Could run out of runway before finding PMF.

---

🎩 **RED HAT (Gut Feelings &amp; Emotions)**

**Emotional reactions to explore:**
- **Founder excitement**: Team is TIRED of small B2C transactions and support tickets from casual users. B2B feels more "serious" and prestigious.
- **Fear of missing out**: Seeing competitors raise Series A for B2B model triggers FOMO. Are we leaving money on the table?
- **Imposter syndrome**: "Can we really sell to enterprises? We're a small team without sales experience."
- **Guilt about existing users**: Personal users love our product. Feels wrong to abandon them for bigger checks.
- **Energizing vs draining**: Which model excites the team more? Serving 100 businesses or 100,000 individuals?

**Gut check:** If this decision feels like "chasing money" vs "serving users better," that's a red flag. But if it feels like "unlocking our true potential," that's a green light.

---

🎩 **GREEN HAT (Creative Alternatives)**

**What if we don't have to choose?**

**Alternative 1: Hybrid Model (Freemium B2C + Premium B2B)**
- Keep free tier for personal users (retain brand love, word-of-mouth)
- Launch "Pro" tier at $29/month for power users (bridge between B2C and B2B)
- Launch "Business" tier at $99/month for teams with business features
- Result: Don't alienate existing base while testing B2B waters

**Alternative 2: B2B-First, B2C Maintenance Mode**
- Freeze B2C feature development (maintenance only)
- Focus 100% of roadmap on B2B features for 12 months
- Grandfather existing B2C users at $9.99 forever (goodwill)
- New signups only get B2B pricing
- Result: Clear focus, retain existing revenue, avoid alienation

**Alternative 3: Vertical-Specific B2B**
- Don't go broad B2B. Pick ONE vertical where we have traction (e.g., marketing agencies)
- Build features specifically for that vertical (client reporting, white-label, agency tools)
- Become #1 solution for agencies, then expand to other verticals
- Result: Easier to win category, clearer positioning vs horizontal competitors

**Alternative 4: Usage-Based Pricing**
- Neither B2C nor seat-based B2B. Charge based on usage (API calls, projects, outputs).
- Scales naturally: Personal users pay little, businesses pay a lot based on volume
- Result: One product, one pricing model that serves both audiences

---

🎩 **BLUE HAT (Process &amp; Synthesis)**

**Summary of analysis:**
- WHITE HAT shows B2B has 10x revenue potential but requires investment in sales + development
- YELLOW HAT highlights predictable revenue, VC attractiveness, scalability
- BLACK HAT warns of alienating existing users, long sales cycles, cash burn risk
- RED HAT reveals founder excitement for B2B but guilt about abandoning loyal B2C users
- GREEN HAT offers hybrid solutions that avoid forced choice

**Recommendation: Hybrid Model (Alternative 1) with 6-Month Experiment**

**Phase 1 (Months 1-3): Validate B2B demand**
- Launch simple "Business" tier at $99/month with minimal new features (just team seats + priority support)
- Run outbound campaign to 32% of users already using for business: "Upgrade to Business plan for team features"
- Target: Convert 50 businesses (= $5k MRR) to validate willingness to pay

**Phase 2 (Months 4-6): Build if validated**
- If 50+ businesses convert, invest in B2B features (SSO, admin, integrations)
- If &lt;20 convert, stick with B2C and optimize for scale
- Kill switch: Don&#039;t hire sales team or build enterprise features until validation

**Phase 3 (Months 7-12): Scale what works**
- If B2B is working: Hire sales rep, double down on roadmap
- If B2C is working: Invest in growth marketing, international expansion

**Why this approach:**
- ✅ De-risks decision with 3-month validation experiment
- ✅ Doesn&#039;t alienate existing users (they keep their $9.99 plan)
- ✅ Low upfront investment ($0 to test willingness to pay)
- ✅ Data-driven decision point at Month 3

**Next Actions:**
1. Create &quot;Business&quot; tier pricing page this week
2. Email 3,840 business users (32% of 12k) with upgrade offer
3. Book 20 sales calls to understand B2B needs
4. Decision meeting in 3 months: Pivot fully to B2B or stay B2C-focused

**Confidence: 80%** - Hybrid approach reduces risk while maintaining optionality.